If You’re Not Making Enough, It’s Not You—It’s Your Services.
Learn the high-paying tech skills clients are actually looking for—so you can ditch admin work, attract better clients, and finally earn what you’re worth. No tech or marketing experience required. You can start from scratch.
For Aspiring Techies Who Want Better Clients, More Income, and Real Freedom
Welcome to TechieU—Your Path to a Profitable Tech Business
Sick of low-paying admin work or struggling to stand out in a crowded VA market? TechieU is your step-by-step roadmap to offering high-paying tech services—even if you’re starting from scratch.
You don’t need a tech background or marketing experience. What you do need is a proven path—and that’s exactly what this program gives you.
TechieU shows you how to:
This isn’t just another tech course—it’s your complete business blueprint.
Most courses teach one piece of the puzzle. TechieU connects the dots—**tech skills, pricing, marketing, and client delivery—**so you can finally build a business that pays you what you're worth.
Your Journey with TechieU
Go from overwhelmed and underpaid to confident, booked out, and in-demand with a profitable tech service business.
TechieU gives you a clear, step-by-step roadmap to learn the right tech skills, attract high-paying clients, and build a freedom-based business—no experience required.
The Roadmap: Digital Marketing Tech Stack (MarTech) Framework
Most courses teach you a tech skill—but not how to make a living with it. TechieU shows you how the whole system works—and how to turn those skills into services clients actually want to pay for. You’ll learn the core tech every online business needs, and how to package, price, and sell it.
Here’s how you’ll go from beginner to confident, in-demand Tech VA with a solid MarTech foundation that sets you apart:
01
Eliminate the confusion and build a rock-solid foundation. You’ll learn how websites, email marketing, funnels, and automation work together to attract and convert leads—giving you the big-picture view of the systems every online business needs to run. This is the foundation of what’s often called MarTech, and it’s what sets you apart from VAs who only know one piece. By the end of this phase, you’ll have the clarity and confidence to start offering tech services that are actually in demand.
02
No more guessing or piecing things together. In this phase, you’ll go hands-on with the core tools every online business needs—WordPress, email marketing, funnels, and basic tracking. You’ll learn how to use them, how they connect, and how to turn them into complete systems clients actually need. This is the heart of what’s known as MarTech—and it’s what sets you apart. You won’t just learn how to implement tasks—you’ll start thinking like a strategist who sees the full picture, builds smart systems, and delivers real results.
03
Tech skills are great—but knowing how to make a living with them is what really matters. In this phase, you’ll learn how to turn your skills into real income by defining your offers, setting profitable pricing, and marketing your services with confidence. You’ll also learn how to pitch, close, onboard, and manage clients like a pro—so you’re never stuck wondering what to do next. Most courses skip the business side, but this is where TechieU sets you apart. By the end, you’ll have a solid business foundation and the clarity to start landing clients who actually value what you bring to the table.
04
Now it’s time to put it all together. In this final phase, you’ll build a complete core digital marketing tech stack for a real or sample client—so you walk away with hands-on experience and a portfolio-worthy project. You’ll also get guidance on how to scale, streamline your services, and plan your next steps. This isn’t just about finishing a course—it’s about building the MarTech foundation your business can grow from. By the end, you’ll have the confidence, skills, and strategy to run and grow a profitable tech-based business—built on real results, not guesswork.
Finally—A Program That Teaches Tech and How to Get Paid for It
Why TechieU Is Different
Instead of wasting money on a dozen courses that only teach one piece, TechieU gives you the full system—from tech skills to business strategy—in one step-by-step program.
TechieU cuts through the noise with a clear, structured path that shows you exactly what to learn, why it matters, and how to turn your skills into high-paying offers.
You won’t just learn tools—you’ll build a business.
From core tech foundations to packaging, pricing, and client delivery, TechieU gives you the skills, structure, and strategy to build a real, freedom-based business—without the overwhelm.
Whether you’re starting from scratch or ready to level up, this is your next move.
Stuck, Underpaid, and Wondering Why?
If you're not making enough—it's not you. It's your services. TechieU helps you shift from low-paying admin work to high-value tech services that clients actually need and will pay more for. You don’t need to “start with admin” or climb your way up—you can jump straight into tech.
No More Guessing, Piecing Things Together, or Spinning Your Wheels
Tired of watching free tutorials, joining every challenge, and still feeling stuck? TechieU gives you a step-by-step system that shows you exactly what to learn, what to offer, and how to turn it into a profitable business.
Clarity Over Overwhelm
You don’t need to figure it all out alone anymore. TechieU delivers short, focused lessons you can follow at your own pace—no fluff, no pressure, no burnout.
You’ll Build, Not Just Learn
This isn’t passive learning. You’ll build: Websites, Email sequences, Funnels, Service packages, client-ready portfolios… all before you land your first client. You’ll walk away with real-world experience and actual offers you can sell.
You’re Not Just Learning Tech—You’re Building a Business
This isn’t just about using tools. You’ll learn how to package, price, and deliver your services so clients see you as an expert—and pay you like one. Because that’s the difference between being replaceable and in demand.
Build the Business That Works for You
Whether you want freedom, flexibility, or full-time income—TechieU helps you create a business that fits your lifestyle. No cookie-cutter path. No admin grind. Just real skills, real strategy, and real results.
Want the Full Breakdown?
TechieU follows a structured, step-by-step roadmap to help you master in-demand tech skills and turn them into real income. 👉 Grab the full syllabus below and see exactly what you’ll learn.
Is This the Missing Piece You’ve Been Searching For?
If you’re not making enough money, it’s not because you’re doing something wrong—it’s because you’re offering the wrong services.
TechieU is for VAs and freelancers who want to break free from low-paying admin work and build a profitable, freedom-based business using in-demand tech skills. You’ll thrive inside TechieU if:
You feel stuck, underpaid, or constantly second-guessing yourself.
You don’t need 10 different courses. TechieU gives you the full foundation—all in one place—so you can stop guessing and start building real client-ready systems.
You want more freedom—but right now you’re just stuck in a cycle of busywork.
You didn’t start this to feel burnt out and broke. You want flexible work that actually pays the bills and gives you your time back.
You’re tired of being seen as “just another admin.”
You want to stand out, charge more, and be seen as a valuable expert—not someone clients can easily replace.
You’re interested in tech—even if you don’t think you’re techie.
You’re curious, willing to learn, and ready to dig into tools like websites, funnels, and automation (with step-by-step guidance).
You want structure and clarity—not more guesswork.
You’re done piecing together random tips and want a proven path that walks you through what to learn, what to offer, and how to get paid.
You’re ready to build a business—not just do tasks.
You want something sustainable, scalable, and meaningful—not just another gig.
If you see yourself in any of this, TechieU was built for you. Remember...you don’t need to “start with admin work” or have a tech background—you just need a roadmap, support, and the right services.
They Can Do It... So Can You!
As a WordPress beginner, I really like how each of these lessons is broken down into bite-size pieces that can easily be understood. I have created websites in the past but have always shied away from WordPress as it seemed a bit overwhelming to me. However, after watching the M3 website videos, I'm now feeling pretty excited to learn more and really looking forward to building my first WordPress website! :) Let's Go!!
I'm excited to learn about child themes and see how the website comes to life with all the components! I'm also excited to learn more about Divi and other tools that work with WordPress.
I'm really looking forward to learning how to strategize on the various channels effectively. I'm a detail person naturally, so when strategizing with clients, I often get pulled into the weeds with them when they are trying to figure out a "how to" or "next steps. I'm hoping to be able to learn how to see the signs of and avoid getting pulled into the weeds and help them strategize. (it will help my business too) :)
Brilliant! It's so clear and easy to understand. I'm looking forward to more! I really loved the Level 1 to Level 3 methods. What I loved was hearing that it is all about the tech, and the marketing bit will come as I learn the tech side of things. I also loved the strategy aspects.
This was brilliant and really thorough.
Interestingly, I've been learning a lot about email marketing (deliverability, rules, best practices, etc.) just last week. A client has had some issues, and I've suddenly had to become better versed in order to support him (despite him having 2 experts). So it's made me more interested in learning even more about content. I already know the tech side, but I think I'd also really enjoy offering strategy services in the future.
First, I am thankful for the self-paced nature of the course. My workdays ebb and flow and I get in my skill development when I can! Second: I'm familiar with digital marketing but struggle to find the motivation to develop a strategy for my own business. I'm hoping that once broken down, it won't be so overwhelming, and I'll finally get it done. I'm most interested in learning about funnels.
Your Roadmap to Success with TechieU
TechieU follows a step-by-step, action-focused framework designed to take you from underpaid and overwhelmed to confident and in-demand with a tech-based business you control.
01
Digital Marketing 101
Feeling lost in all the marketing lingo? This module simplifies the chaos. You’ll learn how websites, funnels, email, and automation work together to attract and convert clients—so you finally understand how online businesses run. This is the foundation of what’s often called MarTech, and it’s what makes you way more valuable than someone who only knows one piece.
02
Core Tech Stack Basics
Don’t know what tools to learn? This module breaks it down. You’ll get a clear overview of the core tools every online business runs on—like WordPress, ConvertKit, and a simple CRM like HoneyBook. You’ll learn how they all connect to form the MarTech foundation behind smooth, client-ready systems—so you can build smart, efficient workflows without the tech overwhelm.
03
WordPress Foundations
Most VAs avoid websites because they seem complicated. But with the right training, WordPress is simple and powerful. In this module, you’ll learn how to build and manage WordPress sites step-by-step—so you can confidently offer websites as a premium service and integrate them into complete client systems.
04
Email Marketing
Most businesses struggle with email. In this module, you’ll learn how to set up lead magnets, opt-in forms, and automated email sequences that turn subscribers into buyers. It’s one of the most valuable skills you can offer—and also one of the easiest places to start if you’re new to MarTech. Email marketing is simple to learn, easy to implement, and always in demand.
05
Funnels
Funnels are where the money happens—but most people have no idea how to build one. In this module, you’ll learn how to create simple, effective funnels that connect with email and payment systems—so your clients can sell on autopilot. You’ll see how funnels fit into the full MarTech engine and how to build them using tools you already know—no fancy platforms needed.
06
Tracking + Analytics
Knowing what’s working (and what’s not) is key to building smart systems. In this module, you’ll learn how to track and read basic analytics inside tools like ConvertKit and WordPress. You’ll look at opens, clicks, page views, and simple conversion metrics—so you can measure what matters, make smarter decisions, and confidently report results to clients.
07
Connecting the MarTech System
Now it’s time to pull it all together. In this module, you’ll learn how to connect your website, email, funnels, and tracking into one smooth, client-ready system. You’ll map out the full customer journey using the tools you’ve already learned—so you can confidently build simple, effective MarTech systems that actually work. This is where the big picture clicks into place.
08
Strategy + Advanced Features
This is where you start thinking like a tech pro. In this module, you’ll go deeper into each tool—exploring things like tag strategy, segmentation, funnel variations, and automation logic. You’ll also learn how to map out smart systems based on client goals, so you can deliver more than just tasks. This is how you go from implementer to strategist—and set yourself apart from every other tech VA out there.
09
Customer Journey & Offer Stack
You’ve got the skills—now it’s time to create offers the market actually needs. In this module, you’ll learn how to connect your services to the stages of the customer journey—so you’re not just throwing offers out there, you’re solving real problems. You’ll map out a simple offer stack for each tech skill, including a starter offer, a more robust option, and a care package. You’ll also explore how to create a custom “tech stack” offer by combining your skills into a complete solution. The best part? You don’t have to offer everything. You’ll learn how to start with one service, build your confidence, and expand as you go.
10
Packaging & Pricing Your Services
Confidence comes from clarity. In this module, you’ll take the offers you mapped out and turn them into clear, client-ready packages. You’ll learn how to structure your services around results (not hours), choose a pricing model that fits your value, and finally feel confident talking about what you do. You’ll walk away with services that are easy to explain, easy to price, and easy to sell.
11
Marketing Your Services with Confidence
You can’t sell if people don’t know what you do—or why it matters. In this module, you’ll learn how to identify your target market, speak to their pain points, and create a simple, results-driven message that positions your services as the solution. You’ll get clear on where your audience hangs out (with a focus on LinkedIn), and map out a simple content marketing plan that builds visibility and trust—without burning you out. No dancing, no cold pitching—just smart, service-based marketing that works.
12
Creating a Lead Magnet Funnel
Being visible is great—but capturing leads is what builds your business. In this module, you’ll learn how to create a simple lead magnet funnel that’s directly connected to your services. You’ll design an opt-in freebie that speaks to your audience’s biggest pain point, build a basic landing page and thank-you page, and set up an email nurture sequence that builds trust and moves leads closer to working with you. This is how you start building a pipeline of potential clients—on autopilot.
13
Selling & Onboarding with Confidence
Selling isn’t about pitching—it’s about solving. In this module, you’ll learn how to move from casual conversations to discovery calls that convert. You’ll walk through a simple sales process that helps you qualify leads, run confident sales calls, handle objections, and follow up like a pro. Once they say yes, you’ll set clear expectations, onboard them smoothly, and kick off the project with confidence. No pushy tactics—just a proven process that feels good and works.
14
Managing & Delivering Client Projects
You’ve sold the work—now it’s time to deliver like a pro. In this module, you’ll learn how to manage client projects from start to finish using simple tools and repeatable systems. You’ll cover everything from setting timelines and boundaries to tracking deliverables and communicating with clients—so you stay in control and clients stay happy. This is how you avoid scope creep, deliver on time, and build a reputation that leads to repeat business and referrals.
15
Specialization & Growth Pathways
You don’t have to do it all—just go deep where it counts. In this module, you’ll explore different ways to specialize based on your strengths, interests, and the services that are in demand. Whether it’s email marketing, funnels, WordPress, or course tech, you’ll learn how to carve out a niche and build a business that works for you. This is how you shift from being just another tech VA to a go-to expert in your space.
16
Capstone Project – Your Client-Ready System
Now it’s time to put it all together. In this final module, you’ll build a complete digital marketing tech stack for a real or sample client—including a website, email funnel, lead magnet, and service package. This is your chance to apply everything you've learned, build hands-on confidence, and walk away with a polished, portfolio-worthy system you can use to attract and book your next client.
Bonus: Built-in AI Support (If You Want It) - You’ll see how to use tools like ChatGPT throughout the course to help with content creation, email writing, workflow planning, and more. It’s not required—but it’s there to help you work smarter, move faster, and get things done with more confidence.
TechieU: Not Just Tech Skills—The Business Behind Them
This isn’t another short course that teaches one tool and leaves you stuck.
TechieU is a complete, step-by-step system that gives you the tech skills, business strategy, and confidence to build a profitable, long-term digital services business.
If you’re looking for a quick fix, this isn’t it.
But if you’re ready to learn, implement, and grow—you’ll walk away with everything you need to succeed.
Think of it like a college semester—but laser-focused on real-world, income-generating skills clients actually pay for.
➕ No fluff
➕ No student debt
➕ No wasted time on things you’ll never use
👉 Tech skills + business strategy = a living, not just a side hustle.
You can work through it in about 18–20 weeks, but there’s no pressure—it’s self-paced and you get lifetime access. It takes what it takes—and you’ll have support along the way.
Exclusive Course Bonuses – Over $5,800 in Added Value!
When you enroll in TechieU, you’re not just getting a course—you’re getting an entire business-building toolkit. These bonuses are designed to fast-track your learning, remove tech overwhelm, and set you up to confidently start and grow your tech-based business.
See what’s possible for you...
Susan is a real inspiration for me. I never had the thought of starting my own business before meeting her! She has a wealth of knowledge in both tech and business. She has a no-fluff approach and is so supportive. By the time I started her course, I was impressed by how much her course is organized and affordable and taught me all the information I needed without any fluff. I started with no knowledge of WordPress, and now I feel confident enough to build a complex WordPress website for my clients.
The most crucial point is that after meeting Susan, I got the courage to start my own business, which was only a dream before. I think she is a real expert, and her courses are affordable compared to those courses outside that are just fluff and not teaching you a lot. I’m going to learn business and other techie skills from her. I will be forever thankful to her because she is the one who helped me become my boss and never worked for any employer.
~ Mehrnaz
When I started researching what it would take to start my virtual assistant business about 18 months ago, I was inundated with information from VA coaches. It took some time to weed through it all, but I found that Susan’s background in project management, as well as her no-frills, action-oriented approach, resonated with me. She doesn’t subscribe to the “fake it ’til you make it” theory; her lessons and materials are designed to give you a strong foundation to launch your business. She is encouraging and straightforward, and she knows her stuff! Initially, I was going to provide digital marketing assistance as my main service. As a result of this program, I am now able to offer website design as my main service, not only allowing me to earn more but also providing a skill that is much more beneficial to my clients! I cannot thank Susan enough for her guidance throughout this process! ~ Jennifer B
I have gone through the training, which has helped me figure out how to structure my business and price my services. I used to procrastinate when it came to finding clients simply because I had no idea how to price! I have taken a couple of other courses by the Techie Mentor, and they are all very well-structured and divided up into bite-size chunks, so you never get overwhelmed. And the support that Susan gives is amazing. She will always answer your questions within a day or two!
~ Helena
Susan’s “been there-done that” experience provides a great foundation for her to base her content. As trainees and students in her program, she can understand where we are but has also flourished and knows the potential of where we can go. I highly recommend Susan Mershon’s training courses. Although this was the first class that I signed up for, I am already 3 weeks into another of her courses. Your expectations will be met! The best part is when you are finished with the course, the training materials are yours to keep to review whenever you feel the need.
~ Debbie W
I hesitated to sign up because I'm fairly techie—but wow, I’ve learned things I never even considered, like how to price, package, and actually sell my knowledge. It’s one thing to know tech, but it’s a whole other thing to make a living from it. Most people have great skills but don’t know how to turn them into a business—and Susan is brilliant at helping you do exactly that. I’m still working through the course, but I already have two beta clients to help me work out the kinks. Thank you, Susan, for your insights and support. I couldn’t do this without you. If you want to make a living as a techie, trust Susan—she can make it happen, so sign up!
~ Sue Ellen T
Susan has been a catalyst for building my business with training resources that save me time, money, and mistakes. She is highly organized, laying everything out so I can make informed decisions about my business and the services I want to offer. I feel women sometimes hesitate to invest in themselves (guilty!); Susan makes it easy, providing payment options to get the training I need when I need it and training modules developed in a way that I can manage and implement when I am available and ready. I am grateful for her generosity of resources and her positive and down-to-business attitude. Techie Mentor is my go-to place when I am prepared to take my business and skills to the next level. Thanks, Susan!
~ Kimberly C
This is the second techie course that I’ve completed and I’m looking forward to starting another one. Susan’s training method is very easy to follow and it fits easily into a busy schedule. Although the training is technical, it’s explained in plain English. I’d definitely recommend the Techie Mentor’s training courses.
~ Yvonne Q
Susan made this course very easy to understand and follow. Although I’m reasonably techie myself, I found this course very valuable, and it saved me a lot of time through research and trial and error. I have immediately signed up for the Intermediate course and will most definitely do several of her other courses in time. I can’t recommend this course highly enough!
~ Amber D
Choose Your Path to a Profitable Tech Business
Start Building Your Tech-Based Business (Without the Struggle)
Tired of not making enough, second-guessing your services, or feeling stuck in low-paying admin work?
TechieU gives you the tech skills, business strategy, and support you need to build a profitable, flexible business—without the overwhelm. No more guessing. No more spinning your wheels. Just a clear, proven roadmap to a business that actually works.
👉 Become a Techie Strategist—Not Just Another VA.
🔥 Early Access Pricing – Limited Time
TechieU is in its final rollout phase, so you’re getting access at a special discounted rate. All available modules are ready now—and the final ones are on the way. Once the full course is live, the price will go up.
Monthly
12 Monthly Payments
$87/mo
Step-by-step training to build a real tech business
Lifetime access to all content + future updates
Bi-weekly coaching calls for expert support
Private Slack community for daily help + feedback
Hands-on projects to build confidence + real-world skills
Done-for-you framework to create ready-to-sell offers
Over $5,800 in business-building bonuses
Early payoff available
Monthly
6 Monthly Payments
$157/mo
Step-by-step training to build a real tech business
Lifetime access to all content + future updates
Bi-weekly coaching calls for expert support
Private Slack community for daily help + feedback
Hands-on projects to build confidence + real-world skills
Done-for-you framework to create ready-to-sell offers
Over $5,800 in business-building bonuses
Early payoff available
Full
One Lump Payment
$897
Step-by-step training to build a real tech business
Lifetime access to all content + future updates
Bi-weekly coaching calls for expert support
Private Slack community for daily help + feedback
Hands-on projects to build confidence + real-world skills
Done-for-you framework to create ready-to-sell offers
Over $5,800 in business-building bonuses
Extra bonus for paying in full
7 Day Money Back Guarantee
I’m confident you’ll love the value, insights, and strategies packed into this course. But I also know it has to be the right fit for you. That’s why you’re welcome to explore the first few lessons risk-free. Dive in, take a look around, and see what it’s all about. If within the first 7 days you decide it’s not right for your goals, just reach out—we’ll refund your purchase.
Meet The Techie Mentor
Hey, I'm Susan Mershon
I started as a Techie VA—just a love for tech and a desire for more freedom. I built a six-figure solo business offering in-demand services, and for over 15 years, I’ve been helping others do the same.
I know exactly how it feels to be stuck—underpaid, overwhelmed, and unsure what services to offer that actually lead to better clients and more income. I’ve been there. And that’s why I created TechieU.
TechieU is the roadmap I wish I had when I started. It’s not just about learning tools—it’s about building a real business with services clients actually need. One that lets you charge more, stand out, and finally have the freedom you’ve been chasing.
You don’t have to settle for low-paying admin work or figure it out on your own. If you’re ready to break free and build a business that works for you, I’m here to show you how. Let’s make it happen.
Everything You’re Wondering (But Haven’t Asked Yet)
Do I need to have tech or marketing experience to take this course?
Nope! TechieU was built for beginners. You don’t need any previous tech or marketing experience—just a willingness to learn. Everything is broken down step-by-step so you never feel lost or overwhelmed.
How long will I have access to the course?
You get lifetime access to all the course content and any future updates—so you can learn at your own pace and come back whenever you need a refresher.
Is this course live or self-paced?
TechieU is fully self-paced, but you’re not doing it alone. You’ll also get access to bi-weekly Power Hour coaching calls and the private Slack community for real-time support, questions, and feedback.
What if I can’t start right away?
No problem at all. With lifetime access and a flexible learning structure, you can start whenever you’re ready—and go at the pace that works best for you.
Will this course help me get clients?
TechieU gives you the skills, strategy, and confidence to create high-value services clients are looking for. While no program can guarantee clients, you’ll walk away with ready-to-sell offers, a portfolio, and a clear plan to market yourself.
What kind of tech skills will I learn?
You’ll master the core digital marketing tech stack: WordPress, email marketing, funnels, automation, analytics, and more. You’ll also learn how to apply these skills with effective strategies to build systems for clients and grow a profitable tech-based business on your own.
What if I have questions or get stuck?
You’re fully supported inside TechieU. You’ll have access to bi-weekly coaching calls and the private Slack community where you can ask questions, get feedback, and never feel like you’re doing this alone.
Will I finish with service packages I can sell?
Yes! You’ll create ready-to-sell offers during the course, complete with pricing, positioning, and delivery systems—so you can hit the ground running when you're ready to start taking clients.
Are all the course modules available right now?
Most are! TechieU is in the final rollout phase, and the remaining modules are currently being released. As a bonus for enrolling now, you’re getting early access at a discounted rate.
Next Step: Tired of Struggling? Let’s Build a Business That Pays.
You don’t need more free trainings, another admin gig, or months of trial and error.
What you need is a clear path, real support, and a business that actually pays you what you’re worth.
TechieU gives you the roadmap, the skills, and the strategy to finally make it happen—on your terms. You’ll learn how to start offering MarTech services that are in demand and position yourself as a true expert.
If you’re ready to break free from low-paying work and build a profitable, tech-based business, this is your next step.
Still have questions? Reach out anytime: hello@thetechiementor.com
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